Chromebook , despite its accessibility, still can not find the desired attention from the consumers. But why so? That’s what the problem should be resolved by “mass” laptop? He surely must be a browser, it should support the work with office documents, it would be nice to look at it another film. All these Chromebooks under force, while its price does not cause asthma attacks. Moreover, Google-laptops are beginning to win the competition the education market , but the mass of these products still do not get. What’s the deal here?
According to the study of industrial research group NPD, since 2011 Chromebooks increased its market share in the United States up to 6%. At the same time, Windows-based device occupy 73% market share, and Mac – rose from 17% to 21% over the same period. This can hardly be called a success.
Stephen Baker, vice president of industry analysis at NPD, said the following:
“The size of the screen – this is a factor №1 on the budget market. Most buyers do not carry laptops away from their desks, and 3-4 hours of battery life, which are low-end models, it is sufficient for their needs within the home “
Size of the laptop screen Chromebook
He also notes that 15 inches is an example of the right balance between the size of the laptop screen and portability for the vast majority of users. During the first half of 2014 69% of sales in the United States accounted for 15-inch Windows-laptops, of which 48%, or almost half, are within the value from 300 to 500 dollars, and it is precisely the price category Chromebooks.
Based on the information that people are actually buying, it can be concluded that the Chromebook is regarded as a good working second device (remember, again, to compete with tablets in the education market), but can not compete with the main “workhorse”. He’s just not interesting to those who are looking for a single universal device in the range from 400 to 600 dollars.
You can fair to say that the fact that the average user would prefer Chromebooks usually provides far better user experience. In such devices, as a rule, low resolution screen, a weak processor, bad trackpad, terrible autonomy, not to mention such “chicanery”, as design. However, they have the 15 inches and a Chromebook not.
As for problems with the operating system and its limited capacity, Chrome OS – an incredibly simple and easy-to-use operating system, which offers a similar experience in many ways, as does Chrome. This is certainly a plus for the budget segment devices, where users are often not “advanced”. Besides Chromebook loaded almost instantly, and add to that the relatively low prices for the device – and the conclusion would seem to be obvious. However, it turns out that a user who has the most to gain from buying Chromebook, coming to the store, do not even consider it as a potential purchase.
However, the cause is not only diagonal display. Even the cheapest laptop is equipped with Windows-data storage for at least 500 GB, while the standard Chromebook has only 16 GB. In addition, they often built DVD-drives that are interested in such devices category of users still prefer to see in their devices. Nevertheless, all this is not as important as the “cherished 15 inches.”
As for the rest, according to Stephen Baker, Chromebook can do everything that it should be able to. And really, how often do you see the desktop of your computer? Personally, I’m not even worried about the desktop wallpaper, because most of the time I spend in the browser, text editor, and sometimes the video player. The only thing that turns me off from the Chromebook, it is perhaps true, the size of its screen. And design. Still, not even an expensive device should look good and have the backlit keys. Do not warm the stomach, yes, it is also important.
And why you have not bought a Chromebook?
Read another very interesting article about alternative energy of the Sun, water and air.
