At a recent presentation Meizu, the company introduced a smartphone Meizu m1 cost 112 dollars. However, not only was shown above smartphone, but what of the companies have been waiting for.

Thanks to a new investor in the person of Chinese Internet giant Alibaba, company radically changed their tactic of doing business. So, over the past four months, the company introduced four smartphone (formerly company released one new product per year). And the last event held on January 28, Meizu told about cooperation with many new partners involved in the production of household appliances and more.

Unfortunately, the official website of the company Meizu information on this subject is not given. According to party sources, the list of new partners is quite extensive. It includes such companies as Toshiba, Haier, Hisense, Kelon, Beiang, Gree.

Most data on cooperation with Haier. Meizu has released an application LifeKit, compatible with Haier U +. With this application, users are able to manage more than dvustami models of consumer devices, including “smart” light bulbs, scales, and air purifiers, a couple of models that presented at the event.

Also became known intention Meizu in attracting companies to cooperate AKG, which produces headphones and a member of the group Harman International Industries. Perhaps in the future, some models will be equipped with smart phones Meizu headphones Austrian company.

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Last year, Apple announced that it plans to expand the CPU unit will gain an impressive scale. And it looks like those plans come true, because yesterday Apple acquired another manufacturer of processors.

This company is based in Silicon Valley and is called Passif Semiconductor. The main area of ​​activity is the development of Passif Semiconductor processor with an incredibly low power consumption. Such processors can be used not only in devices currently manufactured Apple, but also those which we are talking about as expected, e.g. in hours .

Processors Passif Semiconductor production work on the basis nizkoemkoy version Bluetooth – Bluetooth LE. This technology allows us to provide devices equipped with processors made Passif Semiconductor extremely long running time. Such prospects could not help but be interested Apple, especially in light of recent rumors about the company developed smart watches that promise to blow up the market of wearable devices.

Apple has officially confirmed the information about the acquisition of the company, but a representative of any of the details to reporters AllThingsD Apple has not shared.

Passif Semiconductor was organized by two graduates of Berkeley, and at the time of purchase itself resembled Apple at the beginning of her journey: a small company that develops processors and organized by two young enthusiasts.

This is not the first acquisition of Apple, aimed at improvement of the direction of development of processors. Back in 2008, Apple acquired PA Semi , and in 2010 – Intrinsity. It is possible that developments of these companies today are used in the products we use.

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Within a few months after the death of Steve Jobs’ media friendly chorus sang a grand contribution he has made ​​to the history of our planet. The book by Walter Isaacson was overseas, after which it became possible to correctly and carefully criticize the founder of Apple and admit that he committed some errors. Now, apparently, a time when “either good or nothing,” has ended. This week on the site of the broadcaster CNBC material appeared where analysts suggest Apple erode from the Board of Directors of the spirit of Steve and leave it in the past. We suggest that you read this material in Russian and draw their own conclusions.

Shares of Apple enjoyed an impressive week after the company reported results that exceeded analysts’ estimates, thanks to good sales of iPhone. But the best news for a company may consist in the fact that the leadership of Apple there are serious cultural shifts, says an expert on the company.

“They are close to having to erode the spirit of the board of directors – said Max Wolff, senior analyst and economist Greencrest Capital. – They are starting to do things that causes them to market. They are starting to get rid of the ghost of Steve Jobs “

According to Wolf, it will be the company to provide strong support.

“I do not think that getting rid of this spirit will bring us harm – he said in an interview with CNBC.com. – Tim Cook – a great leader. If such decisions are made by him, then he does right. It’s better than saying, “One day, I shall reach a paella in Menlo Park in 1977, Steve Jobs said,” Well, I do not like cheese “

Wolf said that the company was limited to the desire to embody the ideas of Jobs. “People told them,” We love your iPhone, but the screen is too small it. ” And they said, “Well …”

Jobs said that the 3.5-inch display is “ideal for consumers,” and that larger screens is nonsense and nonsense. But now, as reported in June, agency Reuters, the company is going to launch the iPhone on the market with a diagonal of 4.7 inches and 5.7 after krupnoekrannye “lampshades» Galaxy gained popularity.

If you look at stocks that Jobs has always vigorously opposed the payment of dividends to shareholders of Apple, but instead preferred to let in all the company’s business. However, in March 2012, the company for the first time since 1995, declared dividends (Jobs, recall, returned to Apple in 1996).

“I have no doubt that the company from time to time ask yourself,” What would Steve? “- Said JMP Securities analyst Alex Gaun. – But I do not think the ghosts of the past will remain forever. I believe that you need to move forward. Apple – strong company, so that is how she goes “

At the same time, he added:

“I never was of the opinion that Steve Jobs has made a plan for the company for many years to come. Technological sector too rapidly and dynamically, so that you can talk about it “

In addition, Gaun believes that people tend to overestimate the role of the co-founder of Apple.

“Best of all, Steve Jobs turned out to be the one who makes the final decision – he said. – The biggest change to the company is that now there is no such person. It is no longer the person who is able to think about themselves the activities of various departments’

Wolf also believes that the impact of Jobs’ more exaggerated.

“It is unlikely that it can be called a legend: he’s not inventing cheese – Wolf said, the second time mentioning the dairy product. – He just knew that if creating things that will not break every five minutes, people are willing to pay money for them. “

And what do you think, dear readers? Not too far gone analysts calling for Apple to get rid of the legacy of its founder?

Based on materials from CNBC

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Sources say that Apple is in talks with the Israeli company PrimeSense about the prospect of acquiring the latter. The company became known as the developer of the technology Kinect, used in the Xbox corporation Microsoft . The estimated value of the transaction – from 280 to 300 million dollars.

According to the Israeli website Calcalist.co.il, a few days ago, a delegation visited the office PrimeSense Apple, to negotiate a possible acquisition. It is assumed that this is due to Apple’s plans to create its own TV, which is administered by the company wants to make a comfortable and revolutionary.

It has already appeared evidence that the Cupertino-based interface designed for gesture control, as evidenced by a patent , which the company has received back in 2011. Apparently, Apple decided not to spend a lot of money on research and development and to simplify the task itself, acquiring PrimeSense. Let us hope that the purchase will be successful, and the technology of contactless control display is useful in the creation of Apple TV.

According to the materials 9to5Mac.com

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Purchase information in an interview with AllThingsD has confirmed Apple spokesman Steve Dowling. From the Canadian company said Apple will get technology and employees. As for the amount of the transaction, it has remained a mystery.

Locationary technology is described as a sort of “Wikipedia” for local businesses where information about places administered by its users. Apple expects that this decision will update constantly changing data on locations, just as quickly make changes to the articles online encyclopedia. Currently, information about companies Apple is in service Yelp .

Locationary will refresh all of this information through data sharing platform Saturn, which is committed to quickly remove outdated information. It is expected that this will provide Apple an advantage over the search giant Google , which often show the card obsolete data.

According to the materials AppleInsider.com

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